Selfie vs Brand Photography

Phones are great right, perfect for capturing day-to-day content, selfies for the stories, behind the scenes.. so a few selfies for your business will do won’t it…. you don’t need professional photos…

Step away from the selfie

I mean, sure, you might look cute with that Snapchat filter, you’re in total control of the image and it hides a multitude of sins, but let’s be real – it’s time to step up your game.

Listen, I get it. As a small business owner myself, I used to rely on selfies for my brand’s photos – highly ironic as a photographer, but its REALLY difficult to take your own photo and actually like it. But let me tell you, once I made the switch to working with fellow photographers and investing in professional brand photography, everything changed.

First impressions count

First off, let’s talk about credibility. When potential customers visit your website or social media, they want to know that they can trust you and your business. And nothing says “trustworthy” like a high-quality, professional photo of you and your team. I mean, would you trust a company with a pixelated, poorly lit selfie as their main photo? I didn’t think so – if they don’t value themselves of their business, would they value me as a client?

Now, let’s address the elephant in the room – the dreaded “duck face.” Look, I know we’ve all been guilty of it at some point, but do you really want your potential customers to see that as your brand’s first impression? Trust me, a professional brand photo will showcase your personality and professionalism without any duck faces in sight.

But, I’m on a budget…

But hey, I get it. You might be thinking, “But selfies are free, and professional brand photography can be expensive.” Well, let me put it this way – can you really put a price on the success of your business? Investing in professional brand photography shows that you take your business seriously and that you’re willing to invest in its growth. Plus, the return on investment in terms of attracting more customers and increasing brand credibility is well worth it.

I offer various options from 1 hour shoots, to half and full days should you need to photograph multiple team members, yourselves at work or any products. I even have mini sessions throughout the year if you’d like to dip your toe in the water and get your fabulous face out there!

And let’s not forget the versatility of professional brand photography. With a professional photo shoot, you’ll have a range of high-quality images that you can use across all your marketing materials – social media, website, business cards, you name it. No more having to constantly take new selfies and hoping for the best lighting. Professional brand photography gives you a variety of images that truly capture your brand’s essence.

Not only will we take photos of your beautiful faces, but context images. Props, items you work, things that will help you talk about your products and services to your ideal clients.

Step up and stand out

Lastly, let’s talk about standing out from the crowd. In a sea of businesses all vying for customers’ attention, a professional brand photo will help you stand out and make a lasting impression. I mean, think about it – when was the last time you saw a business using a selfie as their main photo and thought, “Wow, I really trust and respect this company”? Yeah, that’s what I thought.

It’s time to put down the selfie stick and embrace the power of professional brand photography. Trust me, your business will thank you for it.

I do this by getting to know your business, through chatting to you and a questionnaire, we’ll talk about your business plans, your ideas and clients so your photos reflect you in an authentic way that will draw the right people to you.

When you’re ready to take the leap and elevate your brand’s image, I’ve got you covered. As a brand photographer, I’m here to help capture the essence of your business and showcase it in the best light possible (pun intended). So let’s chat, grab a coffee, and make some magic happen for your brand.

In the meantime, keep smiling – but leave the duck faces at home. Your brand deserves better, and so do you. Let’s make your brand shine with visuals that are authentic, fun and reflect the brilliant people behind your brand.

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